4.4 Good practices and innovation in risk communication

David Allen, Eve Coles, Terhi Kankaanranta, Caroline Mcmullan, David Mobach, Alistair Norman, Tanja Perko, Kari Pylvas, Niek Wijngaards

    Research outputpeer-review


    In this chapter we deal with the thorny issue of innovations and ‘best practices’ in risk communication. Firstly we deal with innovation and practice in the process of risk communication, focusing on one of the more significant areas of the former: new emergent approaches that reorientate practice around communities and new and evolving decentralised approaches. Secondly, we look at new communication patterns, emphasising the challenges of communicating with millennials and of cross-border communication. The third chapter of this chapter pays particular attention to technology infrastructure concerning innovations which allow rich media channels to be utilised. The final chapter discusses the challenges faced in embedding these innovations into practice.
    Original languageEnglish
    Title of host publicationUnknown
    EditorsKarmen Poljanšek, Montserrat Marín Ferrer, Tom De Groeve, Ian Clark
    Place of PublicationItaly
    PublisherEC - European Commission
    Number of pages8
    ISBN (Electronic)978-92-79-60679-3
    ISBN (Print)978-92-79-60678-6
    StatePublished - 1 Jun 2017

    Cite this